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Audit, Compliance, and Campaign Control for Real Estate Branding Campaign

A story of how one of India’s leading developers streamlined operations, eliminated pilferage, and ensured brand compliance across Delhi NCR.

Billboards, Buildings & Branding

Billboards, Buildings & Branding

The clients’ in-house branding campaigns spanned hundreds of sites across Delhi-NCR—an ambitious, high-visibility effort to promote its luxury residential and commercial spaces.

From roadside billboards to project-level signage, the campaign demanded precision, performance, and consistency across locations.

With multiple campaigns running simultaneously, spread across varied geographies, the need was clear: a unified platform to manage on-ground execution, monitor quality, and ensure consistency at every touchpoint.

The Client

M3M Builders

M3M Builders
  • Industry

    Real Estate & Infrastructure

  • Annual Turnover

    $1.5 Billion+

  • Headquarters

    Gurgaon, Haryana, India

Ground Reality & Real-Time Oversight

The on-ground audit revealed a wide range of issues that impacted campaign performance and brand consistency—exactly the kind of inefficiencies the client aimed to eliminate.

  • Billboards with malfunctioning lighting and visibility issues
  • Premature or unapproved media replacements
  • Torn or worn-out flex, poor media quality, and negligent upkeep

Backed by our technology, the team captured real-time visual proof from every campaign site—complete with geo-tagged images, verified reports, and continuous monitoring. This enabled full oversight, quicker resolution of issues, and tighter control across all active locations.

Ground Reality & Real-Time Oversight

The Result: Complete Visibility and Oversight

The client audited every campaign site across multiple live campaigns—capturing proof of performance through geo-tagged visual reports, installation remarks, and verified field inputs. With our technology in place, they now monitor each location in real time, assess media quality instantly, and take swift corrective action when needed.

Complete oversight, consistent execution, and full campaign control across 100% of locations—resulting in improved performance and enhanced ROI.

Fill out the form below to access the full report and see how they tightened operations and eliminated pilferage at scale.

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